What exactly is UConn Blue? What's the difference between the Primary Wordmark, Oak Leaf Symbol, University Seal, and Husky Dog Logo?
As communicators and marketers, our job is to help shape how people think and feel about the University of Connecticut.
A brand is not a logo. A brand is not colors, fonts, or a mascot. A brand is a reputation. And good reputations are hard to earn and easy to lose.
Download the Quick Brand Guide from brand.uconn.edu.
For more information, contact: University Communications at brand@uconn.edu