UConn Branding

  • Revised: University Logo and Trademark Policy

    The University Logo and Trademark Policy as been revised from the original 2015 policy.

    The revision clarifies appropriate uses, including usage for registered student organizations, and emphasizes the importance of UConn trademarks and their role in maintaining brand integrity. The revision also outlines clearer enforcement rules to address potential violations. Designed with some flexibility, the policy will remain relevant as the UConn brand continues to evolve.

    To review the revised policy: https://policy.uconn.edu/2015/01/29/university-logo-and-trademark/

    For more information, contact: University Communications at brand@uconn.edu