Market & Industry Research: What is my industry?
Whether you are on the edge of a new industry or looking to enter an established sector, you need to quantify and understand the industry players, segments, and size. This online and self-paced workshop introduces you to existing sources of industry information such as market research reports and provides strategies to help you do your own analysis and estimations.
Upon completion, participants will be able to...
- Experiment with do-it-yourself industry analysis
- Skim through a market research report in five minutes
- List proprietary and open sources of industry information
- Apply frameworks for analyzing and synthesizing your industry
This is an introductory - no prior experience required. Learn more
For more information, contact: Edwar at edward.lim@uconn.edu